Brings Comfort of Home Outdoors with Timeless, All-Weather
Furniture and Décor
BOSTON--(BUSINESS WIRE)--
Birch Lane, a retailer of classic furnishings and timeless home décor,
today announced the launch of Birch Lane Outdoor. Offering nine
distinctive collections of classically styled all-weather furniture for
outdoor dining and lounging, Birch Lane makes it simple and seamless for
customers to create beautiful outdoor spaces just in time for summer
entertaining.
The new Birch Lane outdoor furniture collection offers a fresh take on
traditional styles in teak, all-weather wicker, metal and eucalyptus
with many designs featuring a wide selection of colorful Sunbrella®
cushions. In addition to dining tables, chairs, sofas and loungers,
Birch Lane has also unveiled a seasonal selection of outdoor rugs,
lighting and decorative accessories to help customers put a personal
touch on their favorite outdoor space.
“At Birch Lane, we believe in creating beautiful spaces to gather, where
everyone feels welcome and at ease,” noted Meredith Mahoney, founder and
design director of Birch Lane. “Our new collection of outdoor furniture
is crafted with a love for the classics and provides everything you
could possibly need to round out your favorite décor for the outdoor
season.”
The Birch Lane Outdoor Collection:
Callaway – It’s easy to enjoy everyday meals outdoors with sturdy
eucalyptus wood dining sets from the Callaway collection. Remarkably
lasting and low-maintenance, the teak wood furniture is grown in
Brazilian forests and is FSC-certified so you can dine in eco-friendly
style.
Carrington - Pairing classic silhouettes with spacious seating,
the Carrington collection takes timeless elements outdoors. Open trellis
backs give sturdy aluminum frames an airy elegance, while button-tufted
all-weather cushions lend a tailored touch.
Endicott - Carve out your own corner of paradise with the
Endicott collection's irresistibly soft seating groups. Supported by a
lightweight aluminum frame, its sectional is topped with a generous
array of Sunbrella® wrapped cushions for a restful retreat that's just a
few steps away.
Lawson - Designed to make downtime comfortable yet classic, relax
in this style with this casual-chic sectional. Deep seating and ample
arm space invite you to relax, while UV- and fade-resistant cushions
maintain their stylish hues and supportive shape.
Lynwood – The comfortable construction of the Lynwood collection
creates a cozy respite from life's day-to-day. Curved, hand-wrapped
wicker frames topped with plush Sunbrella® cushions offer friends soft
seats that are perfect for an afternoon of catching up.
Monterey – At once relaxed and refined, the Monterey dining
collection invites you to indulge in laid-back elegance. A solid teak
wood base offers handsome sculptural appeal that pairs beautifully with
open-weave wicker arm chairs, creating a breezy gathering spot to soak
up the day.
Rosemead – Breezy and inviting, the Rosemead seating group
transforms any outdoor space into an intimate enclave for guests to
chat. As the party winds down, spill-proof Sunbrella® seat cushions make
clean-up easy after a day of mingling.
Skylar – From afternoon siestas to summer soirees, the
all-weather Skylar sectional rises to any occasion. An aluminum frame
hand-wrapped in wicker offers a sturdy foundation, while a streamlined
silhouette seamlessly blends in with your existing decor.
Summerton – With its durable construction and variegated mocha
color, the Summerton collection captures the organic beauty of teak
wood. Weatherproof and maintenance-free, it can also be left outside to
weather to a pleasant grey. If desired teak oil can be applied to keep
the original dark brown coloring.
Shoppers are invited to explore Birch Lane Outdoor online at www.BirchLane.com
today or through print catalogs arriving at homes in early April.
Shipping on orders over $49 is free of charge.
About Birch Lane
Birch Lane offers a fresh perspective on traditional furnishings and
décor to provide shoppers with a new source for inspiration and
attainable classic design. Shoppers are invited to explore the home
brand at www.BirchLane.com
or through print catalog delivered straight to their homes. Birch Lane
is a Wayfair Inc. brand.
About Wayfair
Wayfair Inc. (NYSE:W) offers an extensive selection of home furnishings
and décor across all styles and price points. In addition to Birch Lane,
the Wayfair family of brands includes:
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Wayfair.com, an online destination for all things home
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Joss & Main, an online flash sales site offering inspiring home design
daily
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AllModern, a go-to online source for modern design
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DwellStudio, a design house for fashion-forward modern furnishings
Wayfair is headquartered in Boston, Massachusetts, with additional
locations in New York, Ogden, Utah, Hebron, Kentucky, Galway, Ireland,
London, Berlin and Sydney.
Source: Wayfair, Inc.