Offers Furniture in Wide Selection of Styles and Fabrics at
Attainable Price Points
BOSTON--(BUSINESS WIRE)--
Wayfair Inc. (NYSE:W), one of the world’s largest online destinations
for home furnishings and décor, today announced the Wayfair
Custom Upholstery program, offering customizable options on more
than 100 styles of affordable, quality home furnishings hand-crafted in
the U.S.A. Wayfair shoppers can now select from dozens of fabric
swatches to put their personal touch on upholstered items including
sofas, loveseats, chairs, ottomans, sectionals, gliders, headboards and
beds.
“Traditionally, custom furniture hasn’t been a realistic option for many
people due to high price points, limited access and long wait times,”
noted Niraj Shah, CEO, co-chairman and co-founder of Wayfair. “We are
excited to change all of that and redefine what is possible for home
with the launch of the Wayfair Custom Upholstery program.”
Wayfair custom furniture pieces are available in twelve to twenty
fabrics, varying by product, with new fabrics expected to launch twice a
year. With sofas beginning at $799 and sleepers at $999, the exclusive
custom pieces are available at attainable price points and ship within a
three-week time frame.
“When it comes to furniture and décor, we know that people want
selection and love to put their personal touch on the items they bring
into their homes,” added Shah. “The new Wayfair Custom Upholstery
program delivers the quality, selection, speed and value that Wayfair is
known for along with the ability for each shopper to bring their unique
style and vision to life.”
About Wayfair
Wayfair Inc. offers an extensive selection of home furnishings and décor
across all styles and price points. The Wayfair family of brands
includes:
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Wayfair.com, an online destination for all things home
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Joss & Main, an online flash sales site offering inspiring home design
daily
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AllModern, a go-to online source for modern design
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DwellStudio, a design house for fashion-forward modern furnishings
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Birch Lane, a collection of classic furnishings and timeless home décor
Wayfair is headquartered in Boston, Massachusetts, with additional
locations in New York, Ogden, Utah, Hebron, Kentucky, Galway, Ireland,
London, Berlin and Sydney.
Source: Wayfair Inc.