Home Retailer Broadens Lighting Selection, Launches Home Renovation
Headquarters to Deliver Top-Selling Products, Specialized Expertise and
Installation Services All in One Place
BOSTON--(BUSINESS WIRE)--
Wayfair Inc. (NYSE:W), one of the world's largest online destinations
for home furnishings and décor, today announced the expansion of its
lighting offering at Wayfair.com
to deliver the world’s most extensive lighting selection across a wide
range of styles and price points. Making it easier than ever before to
shop for lighting, Wayfair.com’s new Home
Renovation Headquarters showcases top-selling lighting products as
well as inspiration and specialized expertise to assist customers
throughout the entire home improvement process, from product selection
to installation.
“At Wayfair, we pride ourselves on delivering a superior shopping
experience with unmatched selection, inspiration and resources that help
our customers make the right choices for their homes, every step of the
way,” said Steve Oblak, senior vice president and general manager,
Wayfair.com. “From entry-price table lamps to top-of-the-line crystal
chandeliers, Wayfair.com offers lighting solutions for any home
improvement project – no matter the style or budget.”
Wayfair’s Home Renovation Headquarters provides a variety of resources
for shoppers looking to update their homes, from inspirational design
ideas to helpful buying guides, such as the Chandelier
Size and Placement Guide, the Ceiling
Fan Buying Guide and Outdoor
Lighting Ideas. A team of expert product specialists is also readily
available to guide customers through purchasing decisions. In addition
to lighting, Wayfair’s Home Renovation Headquarters includes products
and resources for a wide range of home projects with solutions spanning
flooring, fixtures, hardware and appliances.
“Wayfair’s lighting selection not only provides lots of options for
consumers, it is also particularly popular among trade and business
customers who are increasingly seeking us out,” added Oblak. “From
office space to residential redesigns to hospitality projects, we’re
gaining traction with the trade and business segment by partnering with
our suppliers to offer the right mix of products, dedicated account
management service and expertise to meet the needs across a variety of
projects.”
In addition to a dedicated spot in the Home Renovation Headquarters,
Wayfair’s lighting selection is prominently featured in the brand’s
print catalogs as well as curated sales events at Wayfair.com. Business
professionals in the decorating and design professions as well as in the
office, healthcare, education, property management and hospitality
industries can access Wayfair’s lighting selection at competitive price
points through the Wayfair
Business and Trade
Services at Wayfair programs.
Customers in select markets are now also able to purchase assembly and
installation services at checkout. In one seamless e-commerce
experience, shoppers can conveniently complete home improvement and
decorating projects from start to finish.
About Wayfair
Wayfair Inc. offers an extensive selection of home furnishings and décor
across all styles and price points. The Wayfair family of brands
includes:
-
Wayfair.com, an online destination for all things home
-
Joss & Main, where beautiful furniture and finds meet
irresistible savings
-
AllModern, a go-to online source for modern design
-
DwellStudio, a design house for fashion-forward modern furnishings
-
Birch Lane, a collection of classic furnishings and timeless home décor
Wayfair generated $2.25 billion in net revenues for full year 2015 and
$747.3 million in net revenues for first quarter 2016. The company
employed 4,604 people as of March 31, 2016 and is headquartered in
Boston, Massachusetts with operations throughout North America and
Europe.

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Source: Wayfair Inc.